​Al-Mansour Food Industries was established in 1970 by the Al-Mansour family and holds a leading market share in each of its segments that span the Egyptian snack food market, including the cake, croissants, and candy segments. Today, Al_Mansour is one of the leading Fast Moving Consumer Goods (FMCG) companies in Egypt and the Middle East with c.1,000 employees and 30 stock-keeping units (SKUs). The company is well known for its consistently high-quality products and strong brands including Tete croissant, Tete cake, Winx, Tete Konbila, Diesel, Pura, Valencia, and others. 

Al_Mansour brands are a part of everyday life in Egypt and 16 other countries across the Middle East & North Africa.